Excellent opportunity for a talented and seasoned Marketing Manager to join a leading fashion group.

Key Responsibilities:

To Manage Brand image, Marketing and CRM:
–    Develop strategic plan that promote the brand uniqueness and develop aggressive marketing and promotion campaign
–    Lead the Marketing programs on detail execution
–    Work closely with Creative, Marketing and Communication, and Visual Merchandise teams to deliver the brand image through various communication channels.
–    Work with CRM team to better understand customer profiles and spending patterns to tailor-made programs for different customer type.
–    Carry out market research and provide analysis in deciding tenant mix to maximize sales potential.

To Manage Public Relations, Event Management and Visual Presentation:
–    Build, Develop and synergize relationships with media, press and PR Agencies to ensure maximum public exposure.
–    Plan and execute special events, including roadshow, exhibits and pop-up stores.
–    Plan and oversee creative and production for visual presentation such as mall-wide decoration and in-store event set up.
–    Ensure visual display and merchandising in line with brand standard and guidelines.

Requirements:
–    At least 5 years experience in PR, Marketing, and Communications from an agency background.
–    University degree from a reputable college.
–    Excellent Communication skills with fluency in written and verbal English and Chinese
–    Think outside the box