Pinpoint Asia is the leading specialist Financial recruitment firm in the Asia Pacific region.

We have carefully and strategically grown our client base to cover a number of the world’s top financial institutions including some of the most renowned names on Wall Street.

Our significant market reputation and status as the leading search firm for many of our select clients is a direct result of our strong industry relationships, intimate understanding of the marketplace and proven ability to deliver results.

To get ahead, contact us at www.pinpointasia.com

Our client, a leading luxury retailer, is seeking a highly experienced Social Media and PR Executive to support their PR and digital media marketing.

Principal Responsibilities:
- Build a focused, strategized Online PR plan with particular focus on fashion product, trend and brand angles.
- Generate press release and press kits in English and Simplified-Chinese.
- Pitch feature story for digital press, bloggers and key print publications.
- Deliver press coverage on online targeted media.
- Build online tactics to boost web presence using SEO, SEM and viral marketing.
- Build strong both digital PR network internationally.
- Maintain and update social media content to Facebook, Linkedin, RenRen, Weibo etc.

Requirements:
- At least 2 years of PR and online digital marketing experience within the high-end fashion industry.
- Extensive experience on writing press release and marketing pitch.
- In-depth experience of traditional and social media channels.
- Bachelor degree from a reputable university